Have you realized that the year is almost over? Well, despite everything, 2020 has passed, and we are already one foot in 2021. So, let’s start preparing for the new year, seeing how we can improve the way we work and, consequently, grow as affiliates.

Keep betting on human value

Even though artificial technology, digital tools, and innovations are more and more frequent, we must not lose sight of the fact that human capital remains the most important component in the business world. Brands and even affiliates indeed use the most varied forms of technology, but that is not even close to being everything. Even more, if we talk specifically about affiliation, in which the affiliate image is almost all that matters.

Convey confidence

We live in unstable and changing times. Therefore, the most important thing is to be able to transmit confidence to your followers. First, it is essential to convey a sense of security about your image and then about the brand image. This will make followers feel much more comfortable and secure when they become new Betmotion players.

Insist on quality of content

We’ve talked about this before, but it’s always good to remember. Are you planning and sharing written and audiovisual content designed especially for your followers? As affiliates, we need to take into consideration in several aspects: what to promote, what attracts our profile of followers, what else can attract attention, etc. From that, take time to organize, because planning is not a waste of time, but an investment.

Focus on the natural image

Do not think that the greater the production, the better the results. Of course, we must do a good job, but just as important is to show yourself close to your followers. And you do this by appearing naturally, without looking like a robot, speaking in a familiar tone. Relaxed conversations always bring good results. Take a test, try it seriously and formally, and then change the format and see which is better.

Think about these suggestions and, mainly, do tests. There is nothing wrong with testing. That’s how you’ll be able to find out what your followers prefer. Once you find that out, you will indeed have found the most relevant aspect to make your sales.

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